Do you have a finger on the pulse of Saudi social media trends? Are you passionate about creating engaging content and love helping brands connect with local audiences? If so, then we want to hear from you!

ShopCash, a leading cashback app in the MENA region, seeks a remote Digital Brand manager based in Saudi Arabia to join our dynamic team. This is a fantastic opportunity for a creative and enthusiastic individual to build and grow a brand across GCC and Egypt.

About ShopCash:

ShopCash is changing the way people shop in the MENA region. Our innovative app allows users to earn cashback on their everyday purchases. We're a passionate team dedicated to providing a seamless and rewarding user experience.ShopCash is part of the Wego Group (creators of one of the most beloved travel apps in the MENA region). ShopCash is available in the UAE, Saudi Arabia, Kuwait, Bahrain, and Egypt.

About the Role:

We are seeking a Digital Brand Manager to lead the development and execution of innovative digital marketing strategies that elevate our brand presence, engage our audience, and drive business growth with a focus on social media channels. Based in Saudi Arabia, you will play a pivotal role in shaping the digital identity of ShopCash, ensuring it resonates with our target audience and achieves measurable results. You will be involved in a variety of tasks, including:

• Brand Strategy & Management
  • Develop and implement a cohesive digital brand strategy that aligns with ShopCash's vision and business objectives.
  • Maintain and enhance brand consistency across all digital touchpoints.

• Digital Campaigns
  • Plan, execute, and optimize digital campaigns on social media channels.
  • Collaborate with creative teams to produce engaging, brand-aligned content.

• Partnerships & Collaborations
  • Identify and manage collaborations with influencers and content creators
  • Ensure partnerships align with the brand’s objectives and values.

• Market Trends & Innovation
  • Stay updated on digital marketing trends and technologies.
  • Proactively propose innovative ideas to keep ShopCash ahead in the competitive landscape.

• Content Creation:
  • Brainstorm and develop creative content ideas for our social media platforms (Snapchat, TikTok, Facebook, and Instagram) that resonate with ShopCash audiences in KSA, UAE and EG markets.

• Local Voice
  • Ensure our social media content has a genuine and authentic Saudi Arabian voice that connects with local audiences.

• Reporting & Analytics:
  • Help track and analyze social media performance metrics to measure success.

Who We Are Looking For:

• Proficient in both Arabic and English (written and spoken).
• A keen interest in social media marketing and the latest trends, particularly in Saudi Arabia (Snapchat, TikTok, Facebook & Instagram).
• Strong creative and communication skills.
• Excellent organizational skills and the ability to manage multiple tasks simultaneously.
• A team player with a positive and proactive attitude.
• Experience in Social media marketing and brand building.

Bonus Points:

• Experience creating video content (e.g., TikTok edits).
• If you are already a content creator looking to work part-time for a brand.

What We Offer:

• An opportunity to gain valuable experience in a fast-paced and growing industry.
• Work on real-world projects that make a difference.
• Be part of a dynamic and supportive team.
• Learn from experienced social media professionals.